Junior Achievement of South Florida Partners with Jason Taylor Foundation for "Are You Faster Than a Football Player?" Campaign
NFL All-Pro competes with Broward County 5th grader for joint fundraiser February 3, 2010 (Ft. Lauderdale, FL) Junior Achievement of South Florida (JA) announced today the launch of the "Are You Faster Than a Football Player?" campaign. In conjunction with the Jason Taylor Foundation, this effort will raise up to $50,000 in donations from Citrix Systems, Inc.
The campaign will feature Broward County fifth grader Kevin Hautigan in a head-to-head competition with Miami Dolphins All-Pro Jason Taylor. Kevin and Jason will face off to see who can find the secret message hidden on each of their computers, faster. The tongue-in-cheek contest will be posted on YouTube and for every view, Citrix will donate $1 each to JA and the Jason Taylor Foundation, up to $25,000 for each organization.
"The Jason Taylor Foundation is dedicated to supporting the education and empowerment of South Florida's youth so the decision to partner with JA for this campaign was a natural choice," said Seth Levit, executive director of the Jason Taylor Foundation.
For JA, the donation will go toward funding financial literacy programs like Finance Park and BizTown™. Every year, 40,000 Broward County fifth and eighth graders participate in JA programs. The BizTown programs provide a simulated community where students assume the roles of workers and consumers. Finance Park curriculum and subsequent experience involves role playing an adult who has a salary and a family; the students must create and live on a balanced budget. Emphasizing hands-on, experiential learning techniques, Finance Park and BizTown curriculum educates the community, children and adults alike, about the free enterprise system and how to successfully and responsibly manage their lives.
With the grand opening of the JA World Huizenga Center last fall, JA programs are now held in a new, state-of-the-art facility. Citrix donated all of the technology for the center.
"Our core mission is to inspire and prepare young people to succeed in a global economy," said Melissa Aiello, president of Junior Achievement of South Florida. "The money raised by 'Are You Faster Than a Football Player?' will be invaluable to supporting our work."
"Junior Achievement and the Jason Taylor Foundation are dedicated to empowering the students of South Florida in a creative and fun way." said Tony Dinkins, vice president of human resources for Citrix and JA board member. "Educating future generations, especially in the community we work in, is an important corporate citizenship objective for Citrix, so we're excited to help foster their innovative spirit with this campaign."
Watch what happens when Kevin goes up against all-pro football player and dancing superstar, Jason Taylor in this fun face-off to help JA of South Florida raise $25,000!
Every time someone watches the video, Citrix will donate $1 to us, up to $25,000. Simple, right? So enjoy the video and share with friends!
Each dollar we receive goes to programs that inspire and prepare young people to succeed!
